It seems like everyone is moving to the cloud these days, and not without good reason.
The business benefits of the cloud are well established, and cloud computing is past the early phase of mainstream adoption.
If your organization is one of the few that hasn’t made the move to the cloud, we both know that it’s only a matter of ‘when’ you move not ‘if’.
Simply put, cloud is inevitable.
What is cloud computing?
Cloud computing isn’t the easiest term to define—cloud companies and their marketing departments certainly haven’t made it any easier.
This is due to the very nature of cloud technology. There are so many utilities for the cloud, pinning down an exact definition is as elusive as trying to grab a cloud out of the sky.
The closest thing we have to an exact definition of cloud computing is the definition the US National Institute of Standards and Technologies put forward.
The definition is as follows.
“Cloud computing is a model for enabling convenient,on-demand network access to a shared pool of configurable computing resources(e.g. networks, servers, storage, applications, services) that can be rapidly provisioned and released with minimal management effort or service provider interaction.”
When you internalize this definition, you begin to see that cloud technology is embedded into our day to day routines.
If you checked your email today, you utilized a cloud-based service.
If you logged into Facebook today, you utilized another cloud-based service.
As you know, none of the data or computing resources needed to run your email and social media accounts are stored in your computer, yet you can access them with just an internet connection thanks to cloud technology.
How cloud computing gives organizations an edge
The cloud has something to offer everyone—consumers or businesses alike. As consumers we see the utility of cloud computing in our everyday lives.
But what are the advantages of running in the cloud for businesses?
Read on to see the 7 ways cloud computing gives organizations an edge.
1. Cost Savings
One of the biggest –if not the biggest—selling point for moving to the cloud is the cost savings. Everyone knows that renting is cheaper than owning a home and comes with less headaches.
The same economic principle applies in the cloud.
Rather than taking on the cost of owning a datacenter,organizations can save costs by only paying for the resources they need on a ‘pay as you go’ basis.
No one likes to play the guessing game.
And with the cloud, you no longer have to.
Thanks to the ability to scale up your infrastructure, platform sand software in the cloud, you can respond to peaks and troughs in demand more accurately.
While your competitors are still playing the guessing game by purchasing hardware based on predicted demand, your organization will be responding to the market in real time.
Some may argue that moving data to the cloud makes it less secure, but it’s quite the opposite.
Hosting data on an established cloud platform is often more secure that hosting data on prem.
Why? It’s all down to standards.
Cloud providers have to meet the highest standards of security. That’s why they invest heavily in security every year.
As hackers become more sophisticated, it’s safe to place your bet on cloud companies that have a vested interest in staying one step ahead of the bad guys.
Thanks to cloud technology, workers can be productive wherever they are.
The flexibility to work from anywhere enables staff to better service customers and maintain a better work/life balance.
Many organizations did not realize this benefit until the Covid-19pandemic forced their staff to work from home.
Companies that were using cloud technologies when the lockdowns began were able to seamlessly adapt to the work from home mandate and saw an increase in productivity.
The companies that weren’t running on the cloud predictably struggled early on.
They say that “speed kills”. And speed to the market is a crucial competitive advantage the cloud offers.
With the cloud, organizations can deploy new capabilities faster, reduce risks, and show greater and faster business value with less costs than historically powerful.
Such fast turnaround not only appeases stakeholders but also gives organizations the ability to try new projects, pursue new initiatives, and “fail fast”—capabilities all conducive to innovation.
In an ultra-competitive business landscape, constantly undergoing change, the ability to pivot and launch new initiatives quickly is an ability your organization must have.
Maintaining an on prem data center comes with financial labor costs.
For business growth, the most important cost is arguably labor, which comes with an exhaustive mental resource.
By partnering with cloud providers, your organization can free up valuable tech time and mental resources to focus on growing its core business and adding value to its customers.
With hyper focus on growth and delivering value to your customers, your organization will have a greater capacity to dominate your market.